Navigating the Performance Paradox written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Eduardo Briceño In this episode of the Duct Tape Marketing Podcast, I interview Eduardo Briceño. He is a global keynote speaker and facilitator who guides many of the world’s leading companies in developing cultures of learning and high performance. Earlier in his career, he was the co-founder and CEO of Mindset Works, the […]

Small Business Metrics to Track: Measuring Success The Right Way written by John Jantsch read more at Duct Tape Marketing

Are you tracking the right metrics that truly measure your definition of success?

Many entrepreneurs and small business owners operate by gut feel, but that’s not a reliable gauge of actual success. True progress isn’t about being perpetually busy or keeping your phone buzzing. It’s about setting tangible, measurable goals and executing a strategy that aims directly at achieving them. To keep you focused and make the most of your time—and even save a bit of money along the way—this guide explores how to set the right metrics and how to measure them effectively

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